LAST MILE ANIMAL HEALTH SERVICE DELIVERY

MMH Accelerator

GenePlus Global Limited

Assigned Expertise
Consulting, Marketing strategy
Social impact focus
Animal health
Timeframe
Part time over months
Project location
On-site
Project language
English

PROJECT DESCRIPTION

The Last-mile Breeding service delivery module aims to address the needs of marginalised smallholder farmers who have limited access to breeding services. By leveraging a simple and easy-to-use mobile USSD platform (483588#), this module serves farmers across the country. The Last-mile Breeding module not only focuses on accessibility but also affordability. It offers breeding services at a 40% lower cost compared to traditional methods. This cost reduction is made possible through the utilization of a well-developed cold-chain infrastructure and a network of contracted service providers and aims to provide accessible, affordable, and comprehensive breeding services to marginalized smallholder farmers, who represent a significant portion of the un-adopted market.

Project Objectives

  • To increase uptake of breeding services.
  • To create jobs for animal health technicians
  • To reduction cost of services

ABOUT GenePlus Global Limited

GenePlus provides High Quality Genetic material to the rural smallholder and semi-commercial farmers through a well established and reliable end-to-end Cold chain. We leverage on global partnerships to bridge the technology gap and advancements in agriculture to enhance access to these technologies for our Farmers We Support on-farm best practices to increase farmer productivity, profitability, and sustainability.

RELATED RESOURCES

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